Brand assets

Use of the Interform brand

Logos, colours, typography and usage rules for partner co-marketing. All assets are open - no login required. Please follow the usage rules so co-branded materials read clearly.

01 · Logos

The wordmark

The primary identity. Use the plum version on light backgrounds and the white version on dark or photographic backgrounds.

Interform wordmark - plum
Wordmark · Plum on light background
Interform wordmark - white
Wordmark · White on dark background
Interform icon - plum
Icon mark · Plum on light background
Interform icon - white
Icon mark · White on dark background
02 · Colours

Palette

Two primary brand colours, supported by a sand-and-grey neutral system. Body text on light backgrounds is always Majesty Plum - never grey.

Primary
Majesty Plum
#413E4E
RGB 65 · 62 · 78
CMYK 17 · 21 · 0 · 69
Accent
Petroleum Blue
#5BA8BB
RGB 91 · 168 · 187
CMYK 51 · 10 · 0 · 27
Ultra-light Sand
#F6F4F2
Light Sand
#EBE7E5
White
#FFFFFF
Grey 900
#1B1A21
Grey 400
#67656F
Download brand palette (PDF) 5-page A4 PDF - logos, colours, typography and usage rules in one printable doc
03 · Typography

Two typefaces

Poppins Medium for headings and big numerals. Roboto Regular for everything else. No Poppins Bold anywhere.

Heading typeface
Aa
Body typeface
Output Management

Both typefaces are free, open-licence Google Fonts (SIL OFL 1.1). The download includes all weights and the licence file.

04 · Usage

Rules and guardrails

Co-branded materials that follow these read clean and on-brand.

Do Recommended use

  • Use the wordmark on backgrounds with strong contrast
  • Maintain clear space around the logo equal to the height of the 'I' in Interform
  • Use SVG where possible - PNG fallback for legacy environments
  • Pair our logo with your own respectfully when co-marketing
  • Always write 'Interform' (one word) and 'InterformNG2' (no spaces)

Don't Avoid

  • Don't recolour, distort, rotate or skew the logo
  • Don't apply drop shadows, outlines, gradients or effects
  • Don't use the black logo unless plum and white are unavailable
  • Don't write 'InterForm' (capital F) - it's wrong

Boilerplate copy

Use this when introducing Interform

Three versions for different contexts - signatures, social bios, About sections, partner briefs. Click the copy button on the version you need.

Tagline 6 words · signature, header, footer

Dedicated to Output Management since 1987.

Short 37 words · social bio, intro paragraph, slide footer

Interform A/S has focused exclusively on Output Management since 1987. Today the platform runs at 4,500+ installations worldwide, helping organisations design, automate, and deliver the documents, labels, and communications their operations depend on.

Long 118 words · About section, press release, partner brief

Interform A/S has been dedicated to Output Management since 1987. From our first customer - still with us today - to more than 4,500 installations worldwide, we have focused on delivering output that is stable, flexible, and future-proof.

Output Management is all we do. Our platform, InterformNG2, sits alongside any ERP or business application, giving organisations one place to design templates, automate workflows, and deliver every document, label, and communication their operations depend on - across cloud, hybrid, and on-premise environments. Every investment you make in your output with Interform carries forward through every upgrade, migration, or platform change.

Need partner co-branded templates?

Active Interform partners have access to co-marketing PPTX, LinkedIn post templates and event collateral inside the Partner Portal.

Go to the Partner Portal